Whilst working at WWF, Paul received a phone call from Simon Fuller (one of the originators of Pop Idols amongst other things) he wanted to meet and consider ideas for his pop band SClub7 being ambassadors for different animals. The outcome was a series of TV programmes called SClub7 Go Wild! Each programme describes the individual band members search to see their animal in the wild. As Paul was already working on the conservation of the Siberian Tiger he played the role of the biologist who welcomes Rachel Stevens to a tiger reserve. The film was originally shown on BBC1 and then aired all over the world, as well as seeing on DVD and videos.
Two clips are shown here. If you are interested in all programmes Youtube has them.